For founders running more than one thing

Yours first, each business earns its own

Your workspace exists before anything connects, and it starts as yours. No business is confirmed until you confirm one. Confirm a business, and it gets its own workspace. Its invoices route there on the next sync.

20record types·21kinds of connection

Running three things means explaining yourself three times

None of it is hard. All of it is on you, every week.

You are the only overlap between them. Nothing else knows about all three.

Every tool assumes one company, so you end up with several of every tool.

Your accountant asks which business this belongs to, and you go and look.

Your own affairs arrive in the same inbox as the business ones.

What each workspace holds and can do

Two states, four differences. Nothing in setup asks you to choose between them.

Your workspace

A company workspace

Holds the people and companies you track, and the notes you write, which is early access

Holds the same, plus a ledger it can close

Drawn as you

Drawn as the company

Its memory is yours, kept per workspace

Its memory is the team's

Cannot post a journal entry or close a period

Can post a journal entry and close a period

“Nothing is reserved to the personal side. A company workspace can do everything a personal one can, and more. The split is a boundary, not a feature trade.”

Switch between the businesses you run

Its own records

Every record carries exactly one workspace, and a read is filtered on it before it reaches you. The filter is set by the server and cannot be set by a caller.

Its own connections

One connector, pointed at the business it belongs to. Ask for it in a session.

Its own memory

What you teach one business is not carried into another.

One memory is yours, one is the company's

The personal scope is the membership scope. That is not a policy, it is the shape of the table.

Yours

Attached to your membership, kept per workspace, and editable on every plan.

The company's

Attached to the workspace, shared with everyone in it, edited by an owner or an admin.

Notes that find their own subjects

A space of your own, where the notes you write sit next to the companies and people they name. You write it once. Well finds the companies and the people it is about, and it is there when you ask later.

Early access. Writing and reading notes needs the records surface turned on for your account.

1
You write a noteNow

A title and a body. It is created as yours to edit, timestamped now. Notes is the only kind of record with a form you fill in by hand.

Shipped
2
It finds its subjectsSeconds later

People by their email address, companies by their domain, plus a model pass over the body. You type no brackets and pick nothing from a list.

Shipped
3
You ask for it laterAny session

Every note is fingerprinted and indexed, so a session can find it, and so can an outside tool you connect.

Shipped

A note you write appears in the workspace graph, next to the companies and the people it names. A note that arrives from a tool you connected is a read-only mirror, because its content belongs to its source.

Move a record to the right workspace

Moving a record across is something you do. An invoice is the one kind that routes on its own.

A document landed in the wrong business.

1
Move itOne action

Eight kinds of record move between workspaces: companies, people, documents, invoices, transactions, payment means, connectors and account balances. One at a time, or up to a hundred at once. You must hold a membership on the workspace you are moving it to, or on that workspace's direct parent.

Early access
2
Or read it without moving itNo move at all

A parent workspace can hand a child one specific document to read while keeping it. The record does not change owner.

Shipped
3
Handing something back upNot built

A child cannot hand a record up to a parent. The direction is stored as an explicit column, so the reverse is a change made on purpose, never a silent one.

Roadmap

Early access. The move runs over the transfer endpoint. The picker and the API keys page are both early access in the app.

What the split will not do

What Well refuses

Why that matters

It will not make you the company.

A company carrying positive evidence that it is a bare natural person is never silently anchored as the workspace's own company. Anchoring one would attribute the whole workspace's books to an individual. A registered sole proprietorship still counts as a business.

It will not tell your personal spending from your business spending.

The boundary is the workspace, not the transaction. It is not modelled and it is not planned.

It will not move anything but invoices on its own.

After you confirm a business, a connector sync routes matched invoices into that business's workspace and records every decision, routed or stayed. Every other kind of record moves only when you move it.

It will not hide a note from someone who can reach the workspace.

A note belongs to a workspace, not to a person. Everyone in a workspace sees what is in that workspace: anyone you invite into it, and anyone in a workspace group you put it in. Your workspace is yours because you are the only member in it and it is in no group.

A Tuesday across three workspaces

H

Harry

Founder · One company, one side business, and his own

Across his three workspaces

The company09:10

A question about last month, answered inside the company's workspace. Its records, its memory, its month.

The side business11:30

Same login, different workspace. None of the company's records are in view, and nothing he taught the company came across.

The document in the wrong place14:00

An invoice landed in the wrong business. He moves it to the one it belongs to, early access.

One account, two businesses16:20

One bank account feeds two of the three. He points the connector at both, from a session.

His own workspace19:00

A note he writes for himself, early access. It finds the person it is about, and it is there the next time he asks.

Against the tools you already tried

Four tools that hold a founder's context. Granola stands for the notetakers: Limitless, Reflect, Saner.AI and Amie answer every row the same way. This table compares what each one holds, not how it feels to use.

What it holdsWellInstinctOpenClawGranolaTana
Starts as yours, before any business is confirmedSupportedStanding access from the startOne operator, then one shared gatewayYours, promised in proseOne merged graph
Material moves into a business you confirmSupportedNo boundary to move acrossShared whole, or not at allNo company ledger to move into
A workspace per business, under one loginSupportedNo workspace objectOne merged graph
Typed business records, not pagesSupportedNo finance surfaceNo ledger, no records layerNo financial object
A connector pointed at the business it belongs toSupportedConnects everything to one assistantNo banking or accounting connector
Memory kept per businessSupportedOne store, undifferentiatedOne memory for everyone in itOne store behind the promise
A memory only you editSupported
Move a record between businessesEarly access

What it does not do yet

Three things the split does not do. None of them carries a date.

Not yet

One read across every workspace you belong to

Today you read one workspace at a time. That read would return everything you hold a membership on, company workspaces included. It is not a read of the workspace that is yours.

Not yet

Linking one note to another yourself

Links between notes exist and show, but only for notes synced in from a tool that already had them. You cannot make one by hand.

Not yet

A visible marker for which kind of workspace you are in

Nothing in the product labels a workspace one way or the other. You tell them apart by what is attached to them.

Questions people ask first

What is the difference between the workspace that is yours and a company workspace?

The one with no business attached is yours. It holds the people and companies you track, and the notes you write, which is early access. A company workspace holds the same, plus a ledger it can close.

Which one am I in?

Nothing in setup asks you to choose. You get a workspace attached to you, and a company workspace appears when Well finds the business and you confirm it.

My plan says one personal workspace. What happens when I start a second company?

Every plan includes one workspace of your own. Company workspaces are what the plans differ on.

See the plans
Can someone on my team see what is in the workspace that is mine?

Everyone in a workspace sees what is in that workspace. That is anyone you invite into it, and anyone in a workspace group you put it in.

Can I move something I filed in the wrong place?

Yes. Eight kinds of record move between workspaces by your action, and the move is early access. An invoice can also route on its own, after a connector sync.

Can one of my businesses see another?

Only if you put them in a group, or a parent hands a child one specific record to read.

Does Well tell my personal spending from my business spending?

No, and it is not planned. The boundary is the workspace, not the transaction.

What happens to a note I sync in from another tool?

It arrives read-only, because its content belongs to its source. A note you write here stays yours to edit.

Start with the workspace that is yours

Every plan includes one. A business gets its own the moment you confirm it.